What Is Lego? What Was Series

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What Is Lego by jim o"connor

Find out how these fun, stackable blocks became the most popular toys in the world.

The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.

In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.---from the publisher

112 pages                                  978-0593092941                             Ages 8-12

Keywords:  toys, history, imagination, playing, invention, building, culture, Europe, 20th century, narrative nonfiction, part of a series, 8 year old, 9 year old, 10 year old, 11 year old, 12 year old

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